Now that global commerce has chosen the internet as the new best place to do business, you can be sure that everyone is scrambling to get their content seen, and competing to garner those precious search engine clicks! It’s no longer enough to only have a website to establish your online presence, you need to take advantage of all the other possibilities to extend your reach and get more eyes on your brand!

One of the best ways to accomplish this is by using social media, and the biggest and farthest-reaching social media platform is Facebook with over 3 billion users worldwide! If you hope to have your business’s Facebook page showing up at the top of the search results you can use Facebook SEO (search engine optimization) to help you make that happen. Even better, rather than trying to DIY it, you can seek the wisdom of the experts at https://kingkong.co/facebook-advertising-agency/, they can get you up and running the right way in nothing flat, you can rely on them!

To get you inspired to begin your Facebook SEO journey, we have some tips for you!

Your Location Page –  When it’s time to build your company’s Facebook presence the first thing to do is to set up a location page that will work towards making you more visible on Facebook. By setting up a single location page you make it simpler for your marketing team to add on further locations in the future. But, just what is a location page? Your business’s location page associates it with a specific real-world location which is essential if you are an enterprise. 

If your business currently has just one location, a location page can still be useful because it will differentiate you from other businesses with names that are identical or similar to yours. Because Facebook displays results that are based on their user’s locations, having a location page set up will help with searches, too. If your business has multiple locations, your location pages will assist you in gathering reviews and ratings for each individual outlet. When you show potential customers your rave reviews and high ratings it will serve as powerful motivation for them to pay a visit to your business!

Your Business’ Information – Your Facebook page is the perfect place to share your business’s essential information with the public. Your business information is an important aspect of your brand’s identity, it tells people where you are and when you are available! Your Facebook SEO will also be boosted by having the ability to check your information which will add to your business’s authority and dependability factors.  By posting your business information you will be able to tell your users your-

• Address
• Hours
• Phone number
• Website
• Email

-And more!

When you provide this information you greatly increase the chances of Facebook users making contact with your business, checking out your e-commerce website, or actually making a visit to your brick-and-mortar location, which is still another reason why maintaining up-to-date location pages are essential to your growth. 

Your Business’s About Section – Your About Section allows you to promote one or two keywords that are related to your business, its goods, and services. By optimizing your about section you will help ensure your business appears in Facebook SEO search results. For example, if you are a dentist and someone searches for “Dentist” on Facebook, the search results will show them a variety of nearby dentist offices, including yours! These search results are created from a combination of your about us section, location, and essential business information, so make sure they are optimized and up to date!

Facebook is a great way to reach your target market and draw them to your brand!